The Summary blockchain has introduced a strategic partnership with open structure Ok-Pop company Modhaus.
The press launch shared with Cryptonews notes that Modhaus’s fan engagement platform Cosmo will launch on Summary. With this, the companions intention to bridge world leisure and blockchain, they stated.
Cosmo is a platform that permits tens of millions of followers to gather digital collectibles and voting tokens, which they will use to vote on particular selections. They will additionally acquire digital photocards and full interactive quests.
Based on Michael Lee, Summary co-founder and CEO, “Cosmo is strictly what Summary was constructed for—an area the place followers don’t simply watch, they vote, acquire, and transfer in sync with their favourite artists.”
Furthermore, shifting to Summary will present Cosmo and its customers with quicker efficiency and scalable infrastructure, the groups declare. Additionally, they achieve less complicated onboarding through an e-mail, Contact ID, or Face ID.
“Followers will achieve all the advantages of blockchain with out ever needing to grasp it,” the announcement says, in addition to “deeper integration right into a rising ecosystem of culturally related, consumer-first purposes.”
Based on Modhaus CEO Jaden Jeong, “followers deserve an actual seat on the desk—not simply as viewers, however as members within the artistic course of.”
The partnership with Summary, he continues, will allow Modhaus to create an immersive and democratic customary for artist-fan interplay “with out forcing followers to navigate the complexities of blockchain know-how.”
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9 Million Minted Photocards
Summary says it has recorded practically 2 million Summary World Wallets deployed, with a consumer base largely composed of Gen A and Z shoppers with “discretionary spending energy in high-GDP markets.” This makes the chain “a uniquely beneficial platform for manufacturers trying to activate digitally native, culturally fluent audiences,” it claims.
In the meantime, launched in 2021, Modhaus is a South Korean leisure firm behind Ok-pop teams tripleS, ARTMS, and idntt. The corporate raised $8 million in a collection A funding spherical in late 2023, leading to a complete of $12 million.
The group argues that “followers ought to maintain extra energy over the manufacturing of their favourite artists.” It provides that “Modhaus will develop the position of followers from mere shoppers to decision-making producers.”
Cosmo has to date seen 266,000 customers, 9 million photocards minted, and 1.5 million month-to-month transactions.
Furthermore, the partnership between these two firms comes because the multi-billion world Ok-pop fandom market continues to surge, powered by digitally native customers.
In terms of Modhaus’s teams particularly, tripleS has recorded 3.4 million followers and gained Finest New Feminine Artist on the main award present, the 2023 MAMA Awards. Moreover, ARTMS hit #1 on Billboard’s Prime New Artist Albums, seeing over 24 million streams on Spotify.
Summary’s Lee concluded that “collectively, Cosmo and Summary aren’t simply tech—they’re the prototype for a brand new cultural working system. One which brings again what the web misplaced: enjoyable, possession, and unapologetic creativity.”
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The publish Summary and Ok-Pop Company Modhaus Accomplice to Give Followers a ‘Actual Seat on the Desk’ appeared first on Cryptonews.