Las Vegas Valley companies, from restaurant chains to small juice bars, are embracing Bitcoin funds as mainstream adoption accelerates, with firms avoiding bank card processing charges averaging 2.5% to three.5% whereas tapping right into a rising buyer base actively looking for crypto-friendly retailers.
The shift follows Sq.’s November 2025 determination to allow roughly 4 million U.S. retailers to just accept Bitcoin funds with zero processing charges via 2026.
In accordance with Fox5Vegas, at Cane Juice Bar and Cafe on Rainbow close to Windmill, district supervisor Tyler Peterson serves fresh-pressed sugar cane juice that clients pays for with money, card, or Bitcoin after eight months of crypto implementation.
“Bitcoin is getting extremely popular with mainstream folks, not simply the folks which are really into issues like cryptocurrencies,” Peterson mentioned, noting the cost possibility helps the enterprise “transfer ahead” whereas attracting new clients who particularly search Bitcoin-accepting areas.
In accordance with FOX5, extra companies throughout Las Vegas at the moment are accepting Bitcoin funds, from chains like Steak ’n Shake to small outlets and medical practices. Retailers mentioned Bitcoin helps appeal to new clients and reduce prices, whereas Sq. has enabled about 4 million U.S. retailers…
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Small Enterprise Progress By Bitcoin Maps
Peterson confirmed clients who usually wouldn’t find out about his store are available in particularly to make use of Bitcoin, with calls and inquiries arriving often.
“So really some clients we’ve generated off of accepting Bitcoin,” Peterson mentioned. “That Bitcoin map helps us out quite a bit.”
Customers can find Bitcoin-accepting companies via devoted Bitcoin maps or Money App’s listing characteristic, creating natural discovery channels for retailers keen to just accept crypto funds.
Jeremy Querci, a Bitcoin marketing consultant with Sovreign, defined that companies accepting Bitcoin now vary from medical practices to juice bars to youngsters’s play locations, with cost processing requiring only a few faucets on a telephone.
“On the time of checkout, you say you need to pay in Bitcoin and the enterprise can convey up a QR code that you simply scan together with your telephone with any Bitcoin app,” Querci mentioned, whereas Peterson asserted the expertise will change into progressively simpler as “it’s the longer term.”
Nationwide Chains Lead Company Bitcoin Adoption
The momentum extends past small companies into main restaurant chains, with Steak ‘n Shake saying this week plans to pay all hourly workers at company-operated eating places a Bitcoin bonus of $0.21 for each hour labored beginning March 1, with funds accessible after a two-year vesting interval.
Steak 'n Shake publicizes Bitcoin hourly bonus for employees beginning March 1, increasing its treasury technique that contributed to fifteen% same-store gross sales progress.#Bitcoin #Salaryhttps://t.co/HjlPK3TLtN
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CEO Will Reeves positioned the transfer as a part of the 91-year-old burger chain’s transformation into “an actual bitcoin firm, placing sound cash into the palms of working People.“
Lightning Community funds enabled throughout all U.S. Steak ‘n Shake areas in mid-Could 2025 introduced transaction charge financial savings of practically 50% in contrast with bank cards, alongside roughly 15% will increase in same-store gross sales within the months following launch.
The rollout obtained public backing from Jack Dorsey, who enthusiastically endorsed the chain’s Bitcoin adoption plans when the corporate first polled followers about accepting crypto.
Infrastructure Advances Allow Mainstream Funds
Money App rolled out Bitcoin Lightning funds and stablecoin transfers in November 2025, permitting eligible customers to pay over the Lightning Community in seconds with no charge utilizing both BTC or USD balances after scanning a Lightning QR code.
The app launched Bitcoin Map, an in-app listing that helps clients discover close by Sq. retailers and different companies accepting Bitcoin, enabling customers to find shops, get instructions, and pay immediately over Lightning at checkout.
Simply yesterday, crypto funds agency Mercuryo partnered with Visa to allow near-real-time conversion of digital property into fiat foreign money, permitting customers to ship proceeds on to Visa debit and bank cards through Visa Direct.
“This partnership with Visa will additional improve Mercuryo’s skill to ship a quick, low-cost consumer expertise,” mentioned Mercuryo co-founder and CEO Petr Kozyakov, noting the mixing reduces friction traditionally related to shifting funds throughout borders or cashing out digital property.
The company adoption mirrors explosive progress throughout the broader crypto funds panorama, with crypto card volumes surging from roughly $100 million month-to-month in early 2023 to over $1.5 billion by late 2025, representing a 106% compound annual progress fee, in response to Artemis Analytics.
Annualized volumes now exceed $18 billion, whereas conventional peer-to-peer stablecoin transfers grew simply 5% to $19 billion over the identical interval.
On the time of publication, Bitcoin is buying and selling round $89,500, down roughly 5% over the earlier week, as Bitcoin spot ETFs skilled steep outflows totaling $1.62 billion throughout 4 buying and selling days amid compressed yields on foundation trades that dropped under 5% from round 17% a yr in the past.
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