VIENNA, Austria, Jan 28— KuCoin, a number one international crypto platform constructed on belief, right this moment introduced a strategic partnership with world-class bicycle owner Tadej Pogačar. The collaboration was formally unveiled in Vienna and marks the primary time a top-tier international crypto trade and a world-class skilled bicycle owner have come collectively in a value-driven, trust-led partnership.
Constructed across the theme “Belief, Confirmed by Efficiency.”, the partnership displays a shared perception that belief will not be declared, however earned via long-term efficiency, professionalism, and self-discipline. Somewhat than a transactional sponsorship, the collaboration represents a uncommon alignment of values between two leaders working on the highest degree of their respective fields.
For KuCoin, belief has been constructed over eight years via sustained funding in safety infrastructure, regulatory alignment, and operational resilience throughout international markets. As regulatory requirements proceed to evolve, KuCoin has strengthened its compliance framework and governance capabilities, reinforcing its dedication to constructing a safe and trusted digital-asset platform for a rising international person base.
For Pogačar, belief is earned via constant outcomes on biking’s largest levels, underneath excessive bodily and psychological stress. Broadly thought to be probably the most achieved cyclists of his era, he’s equally acknowledged for his emphasis on security, preparation, {and professional} self-discipline — ideas that underpin long-term success in elite sport.
“On the highest degree of biking, belief is constructed via preparation, consistency, and a relentless concentrate on security,” stated Tadej Pogačar. “You earn it over time, via efficiency and accountable decision-making underneath stress. That mindset strongly resonates with how KuCoin approaches belief and safety.”
KuCoin CEO BC Wong stated the partnership highlights the rising connection between elite sport and accountable innovation in digital finance.
“This partnership is constructed on a shared perception that belief is earned via long-term efficiency and professionalism,” BC stated. “Tadej represents excellence achieved via self-discipline and consistency on the very highest degree. At KuCoin, we apply the identical ideas as we proceed to strengthen safety, compliance, and governance — serving to deliver crypto to a broader, extra mainstream viewers.”
As one of many few collaborations of its form, the partnership demonstrates how belief—constructed via sustained efficiency and verifiable outcomes—can bridge rising digital applied sciences with established international communities, supporting the accountable adoption of crypto worldwide. It follows KuCoin’s broader trust-led collaborations throughout sport and tradition, together with Adam Scott and Tomorrowland, and displays a constant model philosophy centered on long-term excellence and credibility.
About KuCoin
Based in 2017, KuCoin is a number one international crypto platform trusted by over 40 million customers throughout 200+ international locations and areas. The platform delivers revolutionary and compliant digital asset companies, providing entry to 1,000+ listed tokens, spot and futures buying and selling, institutional wealth administration, and a Web3 pockets.
Acknowledged by Forbes and Hurun, KuCoin holds SOC 2 Kind II and ISO 27001:2022 certifications, underscoring its dedication to top-tier safety. With AUSTRAC registration in Australia and a MiCA license in Austria, KuCoin continues increasing its regulated footprint underneath CEO BC Wong, constructing a dependable and trusted digital-asset ecosystem.
Study extra: www.kucoin.com
About Tadej Pogačar
Tadej Pogačar is among the world’s main skilled cyclists and among the many most achieved athletes of his era. A four-time Tour de France champion and the present UCI Highway World Champion, he’s extensively thought to be one of many biggest riders of the trendy biking period. Recognized for his consistency, self-discipline, and technical precision, Pogačar has achieved sustained success on the highest degree {of professional} biking, with a robust emphasis on security, preparation, and long-term efficiency. His method displays professionalism, duty, and a dedication to sustainable excellence in elite sport.
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