[PRESS RELEASE – Miami, Florida, August 11th, 2025]
FLOKI’s flagship play-to-earn MMORPG, Valhalla, has formally entered the U.S. mainstream with the debut of its first-ever nationwide tv industrial.
The 30-second spot aired on Saturday, August 9, at 6:30 p.m. EST throughout Valhalla’s interview section on New To The Avenue. For the following 60 days, viewers throughout the USA will see Valhalla’s Viking-themed journey showcased in 350 commercials broadcast on Bloomberg, Fox Enterprise, and CNBC.
The marketing campaign is anticipated to succeed in over 1 billion households, marking one of the crucial formidable media pushes in FLOKI’s historical past.
The TV industrial blitz is a part of FLOKI’s beforehand introduced three-month U.S. media marketing campaign with New To The Avenue, geared toward driving consciousness for Valhalla following its June 30 mainnet launch.
This in depth promotional effort consists of bi-monthly FLOKI spokesperson interviews on Fox Enterprise and Bloomberg Tv, delivering sponsored programming to greater than 219 million U.S. households. The interviews can be complemented by a gentle rotation of high-impact Valhalla commercials throughout prime enterprise hours.
The marketing campaign additionally extends past tv. FLOKI has secured a digital billboard takeover within the coronary heart of New York Metropolis’s Instances Sq.. Adverts will seem on the long-lasting Reuters forty second Avenue Billboard as much as 20 instances per hour for 4 weeks every month, with the preliminary run highlighting Valhalla’s immersive metaverse expertise. This visible domination in one of many world’s busiest intersections ensures that the Valhalla model can be entrance and middle for thousands and thousands of pedestrians and commuters.
Along with tv and out of doors protection, FLOKI’s partnership with New To The Avenue brings a powerful digital and press distribution element. Month-to-month recaps from the NYSE ground and ecosystem case research will assist place FLOKI and Valhalla as leaders in blockchain gaming.
The marketing campaign can even leverage New To The Avenue’s 3.16 million YouTube subscribers, together with its social media channels, making certain 12-month archival entry and Website positioning-optimized attain.
Investor engagement can be one other focus space throughout the marketing campaign. FLOKI plans to take part in dealer meet-and-greets, retail-focused gatherings in New York Metropolis, and digital displays to household places of work and accredited buyers.
About Valhalla
Valhalla is a blockchain-based MMORPG impressed by Norse mythology, providing gamers the prospect to find, tame, and battle with creatures referred to as Veras. The sport incorporates a player-driven economic system and a hexagonal battlefield designed for dynamic fight. You may play the sport now, and will probably be formally launched on Mainnet on June 30, 2025. Valhalla was developed by FLOKI.
Study extra at https://valhalla.sport/
About Floki
Floki is the folks’s cryptocurrency and utility token of the Floki Ecosystem. Floki goals to change into the world’s most well-known and most used cryptocurrency and intends to realize this formidable purpose by a give attention to utility, philanthropy, neighborhood, and advertising and marketing. Floki at present has 550,000+ holders and a powerful model acknowledged by billions of individuals worldwide because of its strategic advertising and marketing partnerships.
Web site: https://floki.com
Twitter: https://x.com/FLOKI
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