CEA Industries Inc., the Colorado-based nicotine firm, introduced that its treasury administration arm, BNB Community Firm (BNC), has acquired 200,000 BNB tokens.
The stash is price round $160 million, which makes it the most important company holder of BNB globally.
$160 Million Wager
The acquisition follows a $500 million non-public placement led by 10X Capital in partnership with YZi Labs, earmarked solely for constructing BNB holdings as the corporate’s main reserve asset.
Management modifications have accompanied the crypto pivot as David Namdar, co-founder of Galaxy Digital, was appointed as CEO, alongside Russell Learn, former CIO at CalPERS, and Saad Naja, a former Kraken director.
10X Capital’s Hans Thomas and Alexander Monje have additionally joined the board.
BNB Community Firm (BNC) defined that BNB, with 250 million customers and a mean every day buying and selling quantity of $9.3 billion as of July 2025, stays underrepresented within the US market. As such, BNC intends to bridge this hole by rising institutional presence throughout the BNB ecosystem.
In its official press launch, the NASDAQ-listed firm mentioned that it’s going to preserve its shopping for spree till the complete preliminary capital is invested in BNB. It might additionally use its warrant construction to lift a further $750 million, which might convey whole proceeds to $1.25 billion for additional acquisitions. This method gives US and international traders with publicity to BNB with out direct token custody.
BNB’s Market Momentum
Extra publicly traded companies are changing parts of their money reserves with digital belongings. These entities are structuring methods to attraction to each retail and institutional traders. Whereas Bitcoin and Ethereum have lengthy dominated, focus is now turning to options like BNB.
This company pivot towards BNB coincides with its uptrend seen in latest weeks. BNB is at the moment buying and selling over $818 after sustaining a gentle uptrend this month.
Crypto analyst Ali Martinez believes that the crypto asset’s worth motion is carefully monitoring Bitcoin’s construction. He added that this correlation might level to the early levels of a bull rally, which might doubtlessly drive BNB towards the $1,200 mark.
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