Buried within the weblog posts and movies that accompanied Google's The Android Present: I/O Version bulletins was a nugget of Nothing information: The Nothing Cellphone 3 goes to be costly. In an Android advertising and marketing video showcasing the corporate's telephones, Nothing CEO Carl Pei shared that the brand new telephone will price round £800 when it launches this summer time.
That new price is due to Nothing's resolution to go "all-in" on the brand new machine by together with "premium supplies, main efficiency upgrades and software program that basically ranges issues up," in keeping with Pei. The Nothing Cellphone 2 launched at £580 within the UK and $600 within the US, so promoting the Cellphone 3 at £800 is a noticeable value leap. Assuming Nothing follows by on the premium upgrades it's promising, although, possibly it'll make sense that the Cellphone 3 prices as a lot as a Pixel 9 or iPhone 16.
Nothing made its title on inexpensive telephones which have distinctive, premium designs. For instance, the corporate launched the Cellphone 3a and Cellphone 3a Professional in March 2025, the funds and mid-range counterparts to the Cellphone 3. Each telephones use mid-range chips and digicam sensors, however function a futuristic design and intelligent AI options that you simply'd count on out of a way more costly machine.
Switching to making an attempt to compete with Apple and Samsung by way of value suggests Nothing is assured, on the very least. We'll have to attend till this summer time when the Cellphone 3 is definitely launched to see if that confidence is justified.
This text initially appeared on Engadget at https://www.engadget.com/cell/smartphones/carl-pei-teases-the-all-in-nothing-phone-3-with-a-flagship-price-213023983.html?src=rss